US retailers turn to social media – WARC News – WARC.com

July 29, 2009

US retailers turn to social media – WARC News – WARC.com.

NEW YORK: Major US retailers such as JCPenney and American Eagle, and high-profile apparel brands like Nike, are increasingly turning to social media as they try to connect with teenage consumers in the US.

Entry Filed under: Future of Social Media, Social Media Demographics. Tags: , .

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